The home of Kiwi baking
Open 7 days
Rediscover the joy of baking!
Chelsea Bay is a visitor experience centre, located at the iconic Chelsea Sugar Factory in Birkenhead, Auckland.
We offer guided factory tours, an interactive exhibit, a baking school and a waterfront café 7 days a week.
We want to share with you our love of all things baking!
Factory Tours
Be educated and inspired with a fully immersive tour through the Chelsea Sugar factory, where you'll learn about how sugar is made, taste our delicious syrups and see the wondrous sugar mountain.

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Sugar Cafe
Open 7 days | Harbour views
Dine indoors with full table service or grab takeaway to enjoy on our picnic tables and lawn, all set against the Waitematā Harbour.
Expect all-day brunch favourites, global flavours, and elevated comfort food — freshly made to order.
Our on-site bakery delivers indulgent, handcrafted sweets baked from scratch daily.
Edmonds Baking School
We offer a range of classes for children and adults with our talented Baking Instructors
Each class is approximately 2 hours; take your baking home in a presentation box.
Have fun and learn something new!










School Visit
Our 3-hour schools program is for Years 4-13 and includes a tour of the Chelsea Sugar factory, a baking lesson, and exploring our interactive zone
But wait there's more!
We sell all things baking at the Chelsea Bay shop - tea towels, oven mitts, spatulas, whisks plus memorabilia and gift packs. A large range of Chelsea Sugar products are also available for sale.
Explore our history, play a digital baking game, and discover the sugar and flour process from paddock to plate.